![]() ![]() New podcasts often crack the top ten but then fall off, so it’s rational to assume growth rates and new subscribers are among one of the factors that go into podcast ranking. I was genuinely curious: in this time of podcast abundance, how can someone market their way to the top?īy following the Apple Podcast charts, you also quickly learn a little bit about how the Apple algorithm works. Intrigued, I started to look more into it, mostly because of curiosity rather than to stifle someone’s business. However, there’s one podcast that always appears out of place. You see your usual suspects like This American Life, The Daily, Pod Save America, The Joe Rogan Experience, the recent big true crime podcast, and a few others typically show up. I had long suspected there was a particular podcast that was gaming (or buying) it’s way on to the don’t-call-it-iTunes, Apple Podcasts charts.Įvery week, I look at the top ten podcasts from Apple Podcasts and keep a running tally of the podcasts appearing on the charts. What this sparked for me, however, was curiosity in an unrelated subject. Your Twitter profile appears to be more popular and will attract more real people. A good number of them expressed the business benefits to buying fake followers. Unsurprisingly, a number of high- and low-profile celebrities along with several businesses were listed as buying followers. Recently, the New York Times did an exposé about the underground market of buying Twitter followers - exposing the companies who control bots and can add followers and retweets for a price. ![]()
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